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About me

I'm your classic 90's kid nerd that loves cats, anime and games. I have more than 1,600 hours on Dota 2 and hit Diamond Rank in 4 seasons of Teamfight Tactics, so I probably haven't watched most of the Netlifx series around. People say I'm a good friend, so I've been trying to live up to their expectations. I don't like exercising, but I love to cook - I'm called fridge alchemist because I can create Michelin-star-winning dishes with what you have in your refrigerator. 

I am open to internships, part-time and full-time positions in UX Research, UX Writing and Project Managment.

I've achieved some things professionally too so, if you're interested, here's the full resume with education, soft and hard skills and work experience.

Education

2022-2023

UX Design Post-Grad

2016-2019

PhD in Communication and Information

Thesis title: "Respect it": discourses and the subversion of rules as manifestations of symbolic gender violence in digital games Dota 2 and League of Legends

Click here to access full Thesis

*Thesis awarded with honors 

2013-2015

Master's in Social Communication

Dissertation title: Cthulhu's awakening in cyberculture: the resignifications of H. P. Lovecraft's character carried out by fans on Facebook.

Click here to access full Dissertation

2009-2012

Bachelor's Degree in Advertising

Best coefficient of the Advertising class of 2012/2 and Academic Laureate.

Soft Skills

  • Great teamworker: I acctually function much better in interdisciplinary teams.

  • Empath problem-solver: as a believer of Design Thinking, all the solutions should be people-centered.

  • Self-motivated and responsible: I tend to have a positive attitude over obstacles and mostly don't let myself down. I'm also very comitted to schedules and deadlines.

  • Pressure doesn't put me down: having over 200 students every semester at the University made me develop nerves of steel, and faster-than-lightning thinking.

  • Researcher's blood: I'm versed in many types of methodologies, from marketing to UX research, and love sherlock-style investigations.

  • Fast learner: I always say that I don't know something YET. Give me some time and I'll learn it!

Work
Experience

2016 - Present*

Adjunct Professor

Professor at the School of Communication Arts and Design - Famecos: Disciplines of Digital Communication, Expanded Media, Digital Communication Project, Marketing and Social Media in Gastronomy, Entrepreneurship; Social media.

- Post-graduate professor at the courses:

Musical Production (Fan Cultures discipline - 2018)

Development of Audiovisual Projects (Multiplatform Market discipline - 2019)

Interior Design (Social Media discipline - 2021)

*Took a year leave (2022-2023) for academic improvement

2021 - 2022

EduX Hub Co-coordinator

Designed the functioning of the educational hub EDUX along with leaderships from TECNOPUC and PUCRS. The hub's goal is to develop innovative solutions for EdTechs. Also designed the hub's website.

See more at: www.hubedux.com.br

2021 - Present

Treasurer

DIGRA Brazil is the official chapter of the Digital Games Research Association (DIGRA) in Brazil. It brings together game scholars from all regions of the country, with the intention of fostering collaboration at national and international levels, as well as promoting local approaches in game studies. DiGRA Brazil is non-profit and voluntary based.

2020 - Present

Committee Member

The history of games international conference series is a global initiative that seeks to act as a catalyst for academic research on gaming history. The conference brings together scholars, curators and enthusiasts in order to disseminate research / preservation initiatives and develop networks.

My role as a committee member includes helping organising the conference, coordenating communication and creating content and layouts for cards and videos on social media pages.

2017 - Present*

 Team Member

At IDEAR, as a professor, I:

- Coordinated the communication's lab to students, professors and other stakeholders;

- Worked on several projects regarding entrepreneurship and innovation, such as hackathons, events, workshops;

- Developed new methodologies for the university professors to include entrepreneurship in their disciplines;

- Mentored students at the Tech Park Tecnopuc during events and hackathons on communication, digital marketing and business.

*Took a year leave (2022-2023) for academic improvement

2018 - 2021

Post-graduate Professor

Teacher in the courses:

- Digital Influence: Communication and Strategy (Storytelling, Games and Education subject) (2019);

- AME: The Modern Education (Hollywood Meets Harvard: new media and storytelling in education subject)(2020);

- Experiences and events: Engagement, Connectivity and High Impact (Transformations of events and paths to undertake subject)(2021);

- User Experience: Design and Beyond (UX Writing and UX and Ubiquity disciplines) (2021).

2016

Professor

Professor of the Technical Course in Advertising in the disciplines: Digital Advertising and Computing Applied to Advertising.

2013-2017

Marketing Manager

Performed activities: creation of advertising campaigns, management of campaigns in Google Ads, art direction, writing, creation and programming of email marketing in HTML and management of back end and front end of the company's website. Customer Service Management (SAC). Among the activities are: measuring customer satisfaction in the services offered by the company and planning measures to improve the relationship with current customers.

2011-2012

Marketing Intern

JUMP MEDIA DIGITAL MARKETING

Internship in the area of ​​advertising creation, project management, planning, social networks and customer service.

2010-2012

English Teacher

Worked teaching kids, teenagers and adults on basic and intermediate levels.

Follow Me

  • LinkedIn

This website is also part of the portfolio! The drawings, content, programming and bad jokes were made with sugar, spice, and everything nice by me :)

© 2022 Gabriela Kurtz

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